10 Useful Tools for Digital Marketing (FREE!)

digital marketing free tools

What are the essentials for a digital marketing specialist? This article profiles 10 useful online tools varying from workflow management, design, social media posting and more. Save your time and work smarter!

1. Trello — Multi-board workflows

digital marketing tools Trello

How to systematically manage tons of projects with your team? Create boards and organize task cards on Trello. You can add deadlines, teammates and more details in every expanded card. Another good thing is, Trello allows you to subscribe to a specific card to get noticed whenever there are updates.

2. Pinterest — Get inspired

digital marketing tools Pinterest

You have likely heard people obsess about Pinterest as it's a highly visual online pinboard site that full of design inspirations. How to make your feed more "instagrammable", take a look at these visually-engaging images on Pinterest!

3. Canva — Design templates for everything

digital marketing tools Canva

Having issues with Photoshop? Canva can save your time on designing. Canva offers thousands of aesthetic templates including social graphics, web ads, or even presentation deck.

(Friendly reminder: avoid using hot templates shown on the first page of search results... end up looking the same with other brands😳 Customize your design by adding brand elements like logos and theme color.)

Learn this essential skills for marketers - Photoshop Survival Kit Excel for Marketers Course

4. Unsplash — High quality, free stock photos

digital marketing tools Unsplash

Engaging photos are vital for grabbing your audience's attention and getting your message across. Unsplash offers over 300,000 high-resolution images and they are 100% free for both personal and commercial use.

5. DaFont — Free commercial use fonts

digital marketing tools Dafont

DaFont categorizes more than 20,000 fonts by styles ranging from Sans Serif, calligraphy to logo fonts. Make sure you download fonts with a "100% Free" tag for commercial use.

6. iMovie — basic editing, adding subtitles

digital marketing tools iMovie

Struggling with Premiere Pro or Final Cut Pro?

Here you go, iMovie, the ultimate easiest app for video editing (and act like pro.) Just trim your clips, add subtitles and BGM as you need.

7. Bitly — Shorten & customize URL

digital marketing tools Bitly

Enter the URL you want to share from your website, social media account or other location and create your shortened link via Bitly. With customized back-half of every Bitly link, you can easily enhance your brand awareness and track the total clicks.

8. FontVilla, YayText — Special fonts for FB / IG

digital marketing tools FontVilla

How to make your FB caption stand out from the crowd? Sites such as FontVilla and YayText can help you to create bold, italic and other beautiful text styles for your social media platforms.

9. PiliApp — Save time on finding the right emoji😉

digital marketing tools Emoji

PiliApp shows all available emojis at a glance.🚀

10. AdAge — must-read FB page for all digital marketers

digital marketing tools IMSIUPIN

As a social media specialist, we must keep track of the latest marketing and media news. AdAge keeps you updated with the latest campaigns as well as big announcements that you shouldn't miss.

Latest Job Opportunities in Digital Marketing Field

► Digital Marketing - Browse Jobs

Learn this essential skills for marketers - Excel for Marketers in 30 minutesExcel for Marketers Course


Vanna Editor's Choice:

Employee Experience Starts Before The First Day!

The 5 Questions an Interviewer is REALLY asking

Business Casual VS Smart Casual: What's the Difference?

Why Should You Work in eCommerce

Sophia Wong

Brand and Marketing Strategist in Hong Kong, writes about career, job hunting and interview tips.

2 min read

Related tags

Suggested for you

ost people see a headline as just a simple one-liner with a few words. But as content writers and managers, the headline is a huge thing.

Rapid changes in business require that marketers respond in time and innovate quickly to maintain high revenue. When you begin to notice a decline in ...

Content marketing is one of the most vital, most effective marketing campaigns for businesses even before everything turned digital. Consider advertis...

If you're planning a marketing campaign, no matter B2B or B2C, keeping track of where a buyer came from can be extremely tricky, especially when you ...

Large · Retail · Fo Tan
Large · Information Technology · Quarry Bay
Large · Non-profit Organization · Hong Kong
Large · Law · Central