With over 14,500 stores and 4 billion happy customers across 24 markets in Asia and Europe, A.S. Watson is the world’s largest health & beauty retailer.
Group CRM Analyst
Hong Kong- Fo Tan
This CRM Analyst will work with the CRM teams across Asia to support the planning and executing of CRM strategies, along with support on campaign performance evaluation

Responsibilities:

  • Work collaboratively with CRM teams across business units to plan, develop and implement CRM programs
  • Perform a wide range of customer-centric analyses, including pre/post campaign evaluation, to formulate appropriate CRM tactics and assess program performance
  • Develop dashboards to evaluate program effectiveness on acquisition, retention and profitability
  • Prepare presentations highlighting key insights and actionable recommendations based on analysis results
  • Provide guidance and best practices to enhance CRM capabilities across business units

Requirements:

  • University degree holder in Business / Marketing / Statistics / Information Management or related fields
  • 3-5 years hands-on experience in developing and implementing CRM, loyalty, or direct marketing programs, preferably in retailing/ FMCG
  • Knowledge in campaign management tools (e.g. Siebel / Adobe); Experience in analytical/reporting tools (e.g. SQL / Tableau) will be an advantage
  • Strong business and marketing acumen
  • Excellent project management and communication skills


Location
Watson House,1-5 Wo Liu Hang Road,Fo Tan,Shatin NT Hong Kong

Lalamove | Hong Kong

Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving se...

15 hours ago
foodpanda | Hong Kong

The intern will assist with a variety of task-oriented work within the Financial Planning and Analysis function including, but not limited to improving existing processes, performing analysis, and ass...

15 hours ago
Cathay Pacific | Hong Kong

This role is responsible for ensuring requirements are mapped and documented to functional and technical specifications for software development projects and enhancements through working with various ...

15 hours ago
Cathay Pacific | Hong Kong

To ensure requirements are mapped and documented to functional and technical specifications for software development of complex and cross-departmental / cross domains projects / programmes through wor...

15 hours ago
Cathay Pacific | Hong Kong

Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candida...

1 day ago