With over 14,500 stores and 4 billion happy customers across 24 markets in Asia and Europe, A.S. Watson is the world’s largest health & beauty retailer.
Senior Marketing Specialist
Hong Kong
Role Purpose:

The Senior Marketing Specialist is responsible for campaign delivery from ideation to execution and post-campaign evaluation. This role will work in a fast-paced and dynamic environment to deliver the best offers and experience to our members.

A typical day in this Role:

  • Work collaboratively with stakeholders to deliver quality marketing campaigns including templates, communications, operation flow and customer journeys
  • Implement processes to ensure cross-channel (online & offline) communications (visual and copy) aligned with brand guidelines and convey consistent message to drive the agreed objective
  • Ensure delivery of the brand value proposition to customers and benefits to the stakeholders
  • Work with cross-functional teams to carry out the end-to-end testing of campaigns and offers
  • Well communicate and brief to the relevant stakeholders within defined timelines and ensure smooth implementation from various parties
  • Improve customer experience through planning, execution and measurement


This job is a good fit for You if:

  • You are Marketing LOVERS
  • You have high level of ownership on your assigned scope of work
  • You are motivated and enjoy teamwork

What we look for:
  • Bachelor Degree in Digital Marketing or Marketing related discipline
  • 4+ years or relevant work experience in marketing, content management and digital marketing with retail industry, preferably with inhouse and E-commerce experience
  • Ability to work with multiple stakeholders across multi-functional teams
  • A responsible, well-organized, result orientated, and positive approach combined with innovative thinking and problem-solving
  • Good communication and creative skills
  • Experience in project management and ability to meet tight deadlines
  • Loyalty / CRM / Data experience is ideal but not a must
  • Proficient in MS Office, Excel and PowerPoint
  • Proficient in both spoken and written English and Cantonese


We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant/ similar posts within the A.S. Watson Group.

Location
Watson House,1-5 Wo Liu Hang Road,Hong Kong,Fo Tan NT Hong Kong

A.S. Watson Group | Hong Kong

The role is responsible for sourcing & evaluation of new exclusive brands, brand management & coordinating marketing assets for online/offline marketing activities. A typical day in this Role:...

1 week ago
A.S. Watson Group | Hong Kong

The role will oversee the Watsons Asia digital strategy in owned, paid and earned media with a proactive and creative approach to all available digital and electronic marketing platforms. Moreover, (s...

1 month ago
The Hong Kong Jockey Club | Hong Kong

Our Public Affairs Department provides a full range of proactive communications functions to the Club including the formulation of communications strategy, issue management, racing and non-racing medi...

4 weeks ago
The Hong Kong Jockey Club | Hong Kong

The Racing Marketing Team of the Racing Business and Operations Department is responsible for the overall marketing strategy and executions for our racecourses and major race events, including develop...

4 weeks ago
A.S. Watson Group | Hong Kong

Marketing Manager serves as the key driver of MoneyBack value proposition, developing the marketing strategy and delivering customer-focused benefits with consistent marketing communications across mu...

7 days ago