When you first think about Deliveroo, you probably think of getting great food to your house in less than half an hour. Awesome right? But behind the scenes is the real story. This story is one of high growth, huge challenges and an enormous opportunity ahead of us. It began with our founder Will, arriving in London over 5 years ago and finding it almost impossible to order great food, despite the wealth of incredible restaurants in the city. Fast forward 7 years and we operate in 13 countries with over 50,000 riders who deliver orders from 50,000 restaurants in over 500 towns and cities worldwide.
We want to be the definitive food company - the app you go to any time you have a hunger pang. We are transforming the way people think about food. We are providing people with limitless access to different cuisines and restaurants, turning cooking from a chore to a choice, and giving people the freedom to eat what they want, when they want, where they want it.
We work with riders, restaurants and consumers. We operate one of the most complex three sided marketplaces in the world and we do this in real time. Millions of customers and thousands of restaurants and riders rely on us to match them within milliseconds. The algorithms behind that marketplace are the secret sauce that allow us to deliver our orders in under 30 minutes.
And we're just getting started
The scale of the opportunity ahead of us is immense. The global food market is valued at £7.7 trillion but only 1% of it is currently online. Contrast that with the digital disruption of countless other industries - from banking and travel to retail and communications - it's clear that our journey in the food sector has only just begun.
We are already a multi-billion dollar company that is more than doubling in size every year. Deliveroo came top in the FT's' list of Europe's fastest growing 1000 companies in 2018, and we were the first company ever to win Deloitte's 'UK Top 50' two years in a row. Yet most of the extraordinary value this company will generate lies ahead of us.
Life at Deliveroo
We are a small team, with very large impact, seeking to answer some of the most interesting questions out there. We move fast, we're always looking for new ideas and we're very transparent about the decisions we make and why we make them.
There are so many questions we need to answer and plenty more we haven't even encountered. How do data and technology help restaurants to grow as consumer habits change? How can we predict what someone wants to order for dinner long before the idea has even crossed their mind? At Deliveroo these are just some of the tough problems we are solving - and there is no challenge that cannot be yours. No solution is owned by a particular team, which means the scope for growth and personal impact is enormous.
The communications and policy team is a vital part of the business. It is this team's job to effectively communicate the positive impact Deliveroo is having for customers, restaurants and riders, by offering the flexible on demand work people want and bringing world-leading food to people when and where they want it.
Working in consumer comms at Deliveroo means constantly coming up with original, engaging and FUN ideas that excite existing customers and potential take-away fans, and make Deliveroo THE food delivery app of choice. Whether that's creating a weird and wonderful dish exclusive to Deliveroo customers, or scaling a mountain to make an extreme delivery, no two days are the same. This is a fast-paced, high-energy role that requires a lot of creativity.
Reporting to the Director of Consumer Comms in London, they will:
- Devise and deliver high-impact PR campaigns for the market
- Act as the day-to-day contact for PR agencies in our Asia markets (Hong Kong, Singapore and Taiwan), and work with them to deliver high-impact PR activations for each local market each week
- Build relationships and work closely with the local marketing teams to amplify marketing campaigns through PR where possible/relevant
- Prioritize and manage reactive responses for incoming media enquiries
- Identify regular and proactive newsjacking opportunities
- Work closely with the marketing/rider/restaurant/product teams to maximise PR opportunities
- Identify and manage appropriate third party relationships with restaurants and other brands for relevant activations
- Compile media materials including press releases, biographies, fact sheets, features, opinion pieces, reactive statements etc
- Ensure all of the above are well written, engaging and on message
- Provide advice to spokespeople on communications skills and message delivery
- Where applicable you will need to prep spokespeople ahead of media engagements
- You will need to provide them with a clear guide of messages to land for a campaign and provide them with constructive, clear and concise feedback
- Support in the development of comms plans on a regular basis
- Participate in weekly corporate/consumer meetings highlighting upcoming work and opportunities to collaborate with the wider team
- Endeavour to create/work on one campaign per quarter that goes beyond just consumer comms - touching on corporate/PA/policy etc
- 4+ years experience in a comms role
- Fluency in English and Cantonese
- Strong consumer media contacts
- Outstanding organisational ability and project management skills
- Experience in fast-paced environment
- Excellent media relationships
- A self-starter who is comfortable with constant change
- Experience of managing agencies from an in-house position
- Experience of working at a start-up or high-growth business
Benefits and Diversity
At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.
In 2018 we announced our decision to give every employee equity in the company. We did this because we wanted all of our employees, regardless of location, level or role to be owners and because we believe that this is the right thing to do. We believe this helps build a culture where everyone is committed and able to share in the company's success.
We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing start-up's around.