Lenovo is a US$50 billion Fortune Global 500 company, with 57,000 employees and serving customers in 180 markets around the world.
Demand Generation Manager
Hong Kong- Quarry Bay
Position Description:

  • Build Hong Kong eCommerce branding and awareness to target audience via strategy, plan and solid execution.
  • Drive effective traffic to Lenovo Hong Kong e-Shop and improve conversion rate from shop visit to cart order.
  • Drive co-partnership with third party brand to expand the reach for Lenovo products and improve conversion for both consumer and SMB segments.
  • Plan and implement overall partnerships and affiliate strategies to boost user acquisition and drive sales.
  • Develop eCommerce demand generation program to make shoppers choose products over competitors' by seamless execution of campaign execution, site experience design, and program design (offer and pricing) and co-marketing.
  • Develop and implement HK eCommerce strategy and global/regional guidance with cross functional teams; Local and Regional Marketing and Web development team.
  • Maintain activity and productivity reports on regular basis. Analyze sales data to identify opportunities for increase business.
  • Lead specific sales events or projects to improve sales performance.
  • Work closely with manager to implement annual/quarterly sales plan and necessary changes required to achieve objectives.
  • Manage external partners, media agency, conversion optimization agency and creative agency for campaign implementation.
  • Develop Facebook strategy and manage execution.
Position Requirements:

  • Bachelor's degrees or above
  • Expert knowledge of digital merchandising (ie., SEM, SEO, eDM, Display, Re-targeting) with 7+ years' experience
  • Strong analytical, problem solving and project management skills
  • Experience in managing 3rd contracted agency and business partners.
  • Strong communication & negotiation skill
  • Good English communication (Speaking, Listening, Writing & Reading) ability as daily work requirement
  • MS Office skills (Word, PPT, Excel) proficiency
  • Possess strong business networks and customer loyalty related experience are preferred
  • Hands-on, self-motivated and be able to thrive in an environment with a start-up culture
  • Goal oriented personality and be able to work independently as well as part of a team
  • Working in eCommerce, internet, high tech serving SMB and start-up market is a plus
Capgemini | Hong Kong

We are seeking an immediately available person with a can do attitude, project management / analyst experience who is able collaborate with different entity teams and vendors to deploy HRIS cloud solu...

15 hours ago
Capgemini | Hong Kong

We are looking for someone to lead the testing team to ensure the deliverables meet the client requirements and the specified quality and timeline parameters. He/She will lead| guide| manage| engage a...

15 hours ago
Capgemini | Hong Kong

We are looking for a creative and visionary Digital Project Manager to be part of our dynamic team. The incumbent will be accountable for the initial project feasibility study and end-to-end project e...

15 hours ago
Capgemini | Hong Kong

Job Overview We are looking for a Technical Lead/Development Manager with experience in building high-performing, scalable, enterprise-grade applications. You will be managing a talented software deve...

15 hours ago
Lenovo | Hong Kong

Your education is important. Your experience is important. But they are not as important as your talent. Responsibilities: Project management for different customers and cases Work as interface among ...

22 hours ago